Journal

I didn’t start this brand to sell things.
I started it to save myself.
There was a moment when I realized
I wasn’t living the way I wanted.
Too quiet. Too safe. Too muted.
So I created something that would remind me —
to move,
to feel,
to choose boldly.
VIVID began as a promise to myself:
live brighter.
And if I could change my direction,
so can you.
You don’t need permission.
You don’t need perfect timing.
You just need belief.